CASE STUDY 2025

Less searching,
more selling.

Automatic enrichment of financial data and context about companies directly into CRM before the first call.

Impact
-20 min
/ lead

Manual Lead Research

Sales reps spend time on Justice.cz and LinkedIn instead of calling. Data in CRM is incomplete.

AUTOMATION
Manual Research

Justice.cz, LinkedIn, Google

SELF-SERVICE
CRM Enrichment
TechCorp Inc.
E-commerce • Berlin
Est. Revenue$5M - $10M
Tech Stack
ShopifyKlaviyo
Likely expanding to DACH region based on recent job postings.
Sync to Raynet Complete
Powered by Raynet & AI
The Blueprint

Engine Architecture

Lead creation, web analysis, data extraction, and Raynet update.

Trigger
New Lead (Raynet)
Analysis
Make + OpenAI
Search
Google / Justice
Update
CRM Enrichment

Tech Stack

SMB
Raynet

CRM

Standard
Make

Orchestration

Pro Plan
OpenAI

Analysis

Pay-per-token
Apify

Scraping

Usage

⚡ Implementace: 1–2 týdny, rychlý start s SaaS nástroji

Vibe Coding Process

How did we build it in 3 days? We skipped lengthy specifications and went straight to code.

Time-20 min / lead
Quality100% Data
DAY 01 — MAPPING

API Mapping

Mapping ARES and Raynet APIs.

DAY 02 — PROMPTING

Web Analysis

Prompting for web summarization.

openai.ChatCompletion.create(...)
DAY 03 — DEPLOY

Production

Deployment for the sales team.

Measured Results

Quality
Readiness
Sales rep knows context before "Hello"
Budget
Data Hygiene
No duplicates, always up-to-date addresses
"Data-driven sales is not about lead quantity, but context. Automation removes blindness."